Fractional Content Marketing for SMB and Startups

Brett Merritt is a content marketing professional with 10+ years of experience in writing, editing, SEO, lead generation, social media, management, and strategy.

Brett Merritt started Swift Creative as a way for companies to scale content without sinking budget into full-time employees or managing AI and/or LLM content themselves. Swift Creative specializes in:

• Content: Crafting web content, case studies, articles, white papers, and product briefs for SaaS companies, Direct Selling companies, and other brands and agencies.
• Video Scripts: Writing and project management of videos for either products and brands.
• AI: Leveraging LLMs to built foundations and processes that scale content needs without sacrificing brand voice or quality.
• Strategy: Building quarterly website and content marketing strategies.
• Project Management: Guiding marketing and sales teams through urgent projects toward clear outcomes.

To contact Brett and get a free Content or AI systems consultation, message him on LinkedIn.

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"When we began working with Brett, ShopIQ had a basic website, zero brand recognition, no case studies, and no organic search visibility. We had technical expertise, but we needed someone to develop clear market positioning.

Over nine months, Brett built our entire digital footprint. He authored our website content, established our blog strategy, wrote all the articles, created four case studies, and built up our SEO.

Today, ShopIQ has an established industry presence and a library of content that educates direct selling ecommerce buyers and drives conversations. If you need a strategic content partner who understands software and executes consistently, work with Brett." —Rodger Smith, CEO of ShopIQ and Direct Selling Industry Consultant

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Video Script Writing and Production

• Video Content Creation for Any Business
  • Eleviv - Human Flag
  • Eleviv - Blindfold Speed Chess
  • Consensus Demo Software
  • More Videos on YouTube

Website Content

• User-driven, SEO-friendly Website Copy
  • Exigo - Software for Direct Selling
  • ShopIQ - Ecommerce for Direct Sales

Case Studies

• Juice Plus+ Case Study

  Strategic and results-driven storytelling for a large-scale direct seller.

  JuicePlus+ Case Study

• Young Living Case Study

  Highlighting complex global expansion using Exigo’s platform.

  Soul Life Case Study